This corky design theme was chosen with a goal to insure that this first-self driving car looked friendly and inviting to early adopters of technology. Google co-founder Sergey Brin personally approved this development. We started in October of 2013 and completed 12 months later in 2014. “FIREFLY” transported google employees from 2014 to 2018 all around Mountain View until it was replaced with new generation vehicle
Development process included collaborative cross functional workshops between PRODUCT, ID and ENGINEERING teams. We created full size and quarter scale clay models, interior bucks, soft trim development to establish comfort criteria. Team went through a full production build process that included all aspect of vehicle development. Absolutely incredible experience and mix of hard work, fun and learning.
Fully functional self driving car rolled of the line in 2014
Interior was built from the ground up. Injection molded trim surround, lightweight seating with carbon fiber frame, molded foam, cut & sew trim and custom seat belts.